Revenue recognition, MRR/ARR tracking, burn rate management, and investor-ready financials — the accounting and Fractional CFO advisory that high-growth tech businesses need to scale with confidence.
SaaS, MSPs, and IT services businesses operate with revenue models, cost structures, and investor expectations that generic accounting simply can't handle well.
We understand the metrics that matter in tech — MRR, ARR, churn, LTV:CAC, gross margin, and burn rate. We set up accounting systems that capture subscription revenue correctly, manage deferred revenue properly, and produce the financial packages that investors, boards, and lenders need to see. Whether you're pre-revenue, growing fast, or preparing for a raise, Cartera builds the financial foundation your company needs.
From early-stage startups to scaling SaaS companies, we deliver the accounting infrastructure and strategic advisory that tech operators need.
Clean books every month — AP/AR management, subscription billing reconciliation, expense categorization, and financial statements on schedule.
MRR, ARR, churn, LTV:CAC, gross margin, net revenue retention — we build the dashboards and reports that make your metrics actionable.
Proper recognition of subscription, milestone, and usage-based revenue under ASC 606 — deferred revenue, contract liabilities, and multi-element arrangements.
Strategic financial leadership for growing tech companies — fundraising prep, investor reporting, runway modeling, board packages, and M&A readiness.
R&D tax credits, Section 174 amortization, stock option planning, and multi-state nexus management — tax strategy built for tech company economics.
Payroll management for tech teams, plus equity compensation accounting — ISO/NSO option tracking, 83(b) elections, and ESPP administration.
We understand the SaaS business model, the fundraising process, and what investors want to see. We build the financial foundation that growing tech companies need.
When you're heading into a seed, Series A, or growth round, your financials need to be clean, consistent, and investor-ready. We ensure your books can withstand due diligence and instill confidence in your cap table.
We don't need a tutorial on MRR, ARR, churn, or LTV:CAC. We track, report, and analyze these metrics as a matter of course — giving you the business intelligence to make data-driven decisions.
Subscription and usage-based revenue has complex recognition rules. We get ASC 606 right from the start — so you don't have to restate financials later when it matters most.
Most tech companies leave significant R&D tax credits on the table. We proactively identify and document qualifying activities to maximize your credit and reduce your effective tax rate.
Knowing your runway precisely — and modeling scenarios based on growth rate and hiring plans — is critical for any venture-backed or bootstrapped tech company. We build the models and maintain them monthly.
As you grow from 5 employees to 50 to 500, your financial infrastructure needs to scale too. We build systems and processes that grow with you — so finance is never the bottleneck in your expansion.
Investor-ready books, SaaS metrics, and strategic CFO guidance — built for how tech businesses actually grow.